Jason Carlin, Inventory Manager at Edge Performance Sports talks about how he uses PSXDigital's proactive +Inventory Management technology to manage ROI more aggressively.
Of all the metrics by which a dealership analyses in the pursuit of profitability, aging inventory is among the most impactful to the bottom line. Taking a proactive technology approach could avoid having aged inventory in the first place!
"If you have the right inventory then you're not going to have to worry about things like aged inventory quite as much. "
Mind blown? Read on for more.
Jason Carlin knows a thing or two about successfully managing inventory for his store. As the #1 Polaris Dealership in the Northeast, Edge Performance Sports in Ontario, Oregon is also one PSXDigitals' more progressive dealers. In his eight years with the dealership, Jason started on the salesfloor before moving into Internet sales and then advancing into sales management, giving him great insight into how to move more vehicles for greater return on investment. Proactive technology utilized with inventory is a leap for any dealer.
IT'S KIND OF A BIG DEAL
Having the right inventory is a big deal. That, and working your inventory against your sales history with all the data that's available at the touch of a is a big, big deal
So, I really like that and PSXDigital's CXMAi +Inventory Management helps me keep the right inventory at the store. Because obviously if you have the right inventory in stock, then you're not going to have to worry about issues like aged inventory quite as much.
CROSSING THE LINE
So, how is the sales process affected by inventory management? PSXDigital's system helps to break down the walls of compartmentalization that can sometimes happen in business. The tool helps us to communicate amongst ourselves internally as well as communicate accurately and naturally with the customer.
TALK THE TALK
Communication. It's big, too. We've talked about ordering machines; what's good, what's working, what's not, what's popular, and what's not. And while we've got the actual history and numbers broken out right in front of us, it's still good to get input from the sales staff. They are able to relay to us what they are hearing directly from customers through phone calls they're getting, as well as other external information that the system may not actually have black and white data on, so to speak. So, getting their input on machines is a big deal.