Call Tracking: Hello? Is It Me You’re Looking For?

happy man in glasses looking through car window and waving hand while driving auto Listen. Everybody knows what call tracking is and the technology. It’s been around for a long time. The vendors that offer this technology have done a great job convincing dealers that they should have it. And they have spent their money…

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Digital Retailing – The Good, Bad, and Ugly

Posted November 18th, 2022 By Arnold Tijerina Right now, a lot of manufacturers are moving toward digital retailing. The problem here is that every OEM is going to have its own platform. This is far from what consumers want. Nobody wants to have a dozen different experiences to sift through. There is no “added” value…

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Dealerships Know What Good Business Looks Like

Posted November 14th, 2022 by Arnold Tijerina No matter the circumstances, if you’re a quality dealership or manager, you know what the process should be. You know what good business looks like. To put it another way, if you don’t inspect what you expect, then you will get what you are willing to tolerate. Essentially,…

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PSX Partners with Yamaha on Lead Integration for Dealers

HOUSTON – Oct. 27, 2022 – PRLog — PSX has joined a new partnership that will save Yamaha dealers time with leads coming directly into the PSX Ai driven Internet Lead Management technology. Powered by Ai, the PSX (professional sales experience) platform helps dealers effectively manage leads, processes, and staff with a simple click of…

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Watching a Solar Eclipse Through Cheap Sunglasses

Do you remember what you were taught about safely watching a solar eclipse when you were young? Hell, you almost had to wear a HAZMAT suit to do so! Why? Because if you didn’t, you’d go blind! Go out and stare at the sun for a minute. Same thing will happen. Only difference is that…

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