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Posts Tagged ‘customer experience’
Why the Customer Experience is So Valuable to Dealerships
Don’t deliver a product. Deliver an experience. Handwriting on a napkin with a cup of tea Customer experience refers to the total of all interactions a customer has with a dealership, including pre-purchase research, purchase, and post-purchase activities. It is becoming increasingly important for dealerships as consumers are becoming more discerning and looking for a…
Read MoreHow Much is the Customer Experience Really Worth?
In today’s highly competitive business world, providing a great customer experience has become more important than ever before. Customers have more choices than ever, and they are not hesitant to choose businesses that provide the experience they want, rather than the experience that the business wants to give them. In fact, customers are in control…
Read MoreEmploy Good Business Practices
Posted November 16th, 2022 by Arnold Tijerina Good business practices don’t change with pandemics. They don’t change with market issues like low inventory or supply chains. Good business practices are good all the time and they are constant. And the dealers that have those solid, good business practices are the ones that are going to…
Read MoreProviding a Great Customer Experience
In this blog, we’ll discuss the automotive world. Specifically, we’ll discuss CarMax and Carvana and how their business models deliver the ultimate customer experience in every single way. It’s time to take a note from brands like these to stop focusing on where to find new deals and start looking around your store and your…
Read MoreThe Impact on the Customer Experience
When people decide they want to buy something, they do it. They are in the process of “where should I take my money?” and your dealership should be the answer. People get busy, things happen, calls get missed. That’s to be expected. What’s not expected is that you do nothing to follow up on those…
Read MoreCIADA/UAAMG 2022
MOTOix/PSX Digital CEO Larry Bruce speaks on why MotorMarketUSA and MOTOix have been chosen to lead the charge in the switch to digital retail for independent automotive dealers in the U.S.!
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