Why the Customer Experience is So Valuable to Dealerships

Don’t deliver a product. Deliver an experience. Handwriting on a napkin with a cup of tea Customer experience refers to the total of all interactions a customer has with a dealership, including pre-purchase research, purchase, and post-purchase activities. It is becoming increasingly important for dealerships as consumers are becoming more discerning and looking for a…

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Dealerships Know What Good Business Looks Like

Posted November 14th, 2022 by Arnold Tijerina No matter the circumstances, if you’re a quality dealership or manager, you know what the process should be. You know what good business looks like. To put it another way, if you don’t inspect what you expect, then you will get what you are willing to tolerate. Essentially,…

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