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Archive for October 2020
How a Well-Organized Database Can Increase Efficiency for Customer Satisfaction
When you have an organized database, everyone knows where they can go to get the information that they need. It’s all in one centralized place and the information is complete, up-to-date, and edited in real-time to ensure accuracy at all points during the customer journey and beyond.
Read MoreGet Through Slow Times with Database Cultivation: The Benefits of a Good Database
Are you ever really going to access that information? Every dealer and sales professional goes through the same thought process at one point or another. However, there’s a lot more value to having a solid database that is ripe with customer information than you might think.
Read MoreHow Good is Your CRM Solution? Your Customer Retention Rates Can Tell You
If your CRM is lacking, you’ll know. Typically, you’ll know because customers will slowly fade into the background and often never return for a second purchase, for one reason or another. You’ll know because people are unsubscribing from your marketing campaigns because they’re intrusive or just not engaging. You’ll know because you don’t have the dynamic, seamless transaction from start to finish that today’s customers demand.
Read MoreYour Database Can Carry Your Dealership Further Than You Think in Slow Times
Eventually, this is going to slow down. For some dealers, it probably already has. When that happens, you can’t just wait for another rush. You’ve got to find a way to keep the business coming, and when things are slow you want to do it on a shoestring budget if you can. The secret here isn’t a secret at all. You need to have a solid database in place so that you can rely on it in slow times.
Read MoreThe Power of Customer Data Collection: Your Retention Solution is Right In Front of You
How many times have you sat down with a customer only to look over a form and decide to save everyone’s time, you could skip a lot of the demographic information? Sure, it might not be pertinent or critical, but it could come in handy down the line. If you’re not collecting it now, you may never have another chance.
Read MoreCustomer Retention: 4 Things You Might Be Missing
If you’re struggling with customer retention, you might just be missing the mark in a few key areas. Although these things aren’t directly tied to the customer, they’re all about making your dealership a better choice for the customer.
Read MoreThe Benefits of an Integrated Powersports Desking Platform
Desking is a topic that’s becoming important in the world of Powersports for numerous reasons. Primarily, right now, the focus is on how desking can assist with things like customer retention and streamlining operations.
Read MoreIntegrating Desking Processes for Your Powersports Dealership
Historically, desking a deal referred to the part of the transaction where the customer is presented with their options to sit down and agree upon a selling price, financing terms, and monthly payment.
Read MoreUse Desking to Save Time and Satisfy Customers
Desking platforms are specifically designed to help streamline operations. This isn’t just good for your sales staff—it’s also a great benefit for the customer.
Read MoreWhat is Powersports Desking and Why Does it Matter?
Historically, desking a deal referred to the part of the transaction where the customer is presented with their options to sit down and agree upon a selling price, financing terms, and monthly payment.
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